5 ways to attract clients during a recession and keep calm

Don’t worry or panic. Worrying does not do anything. Plan and be prepared. Constantly being in a state of stress causes your cortisol levels to go up. Elevated levels of the hormone cortisol is also one’s risk of developing depression and mental illness. Cortisol is released in response to fear or stress by the adrenal glands as part of the fight-or-flight mechanism. Chronic stress and fear disrupts sleep which is needed to feel calm and make proper decisions. Breathe, calm down, and refocus.

Fear and anxiety is a normal human trait. The fear of the unknown can be scary, but instead of succumbing to this thought process I am inviting you to manage these thoughts. Do not be scared, be prepared! Always remember this! Fear is an unknown, but please unpack for yourself what the real meaning of your fear is. Fear is something in the future that you cannot predict. Stress is not accepting the situation. Once you can make an radical acceptance of the current situation you can plan your next BEST move. Your self-worth and peace of mind is worth it.

For those that don’t have the ability to work virtually, you may be experiencing an increase in rescheduled appointments. I am sharing ways to be resourceful and adapt to changing times.

1. Offer gift certificate sales. Buy more save more for. For every $100 purchased you get $20 back for a future service.

2. Do a giveaway for a service, a code to use later, or a contest to win a gift card to attract potential clients (if you need ideas email me! Let’s get creative and innovative!)

3. Focus your attention on learning a new skill. Redirect your energy. Read a book or listen to to a podcast that will help with your mindset and set you up for mental calmness. Here are some of my favorite books that I have read and some podcasts I frequently listen to.

• “You are a badass” - Jen Sincero

• “Everything is figureoutable” Marie Forleo

• “SuperSoul” Podcast by Oprah

• “On Purpose” Podcast by Jay Shetty

• “School of Greatness” Podcast by Lewis Howes

4. Do not let the media bombard your brain!! Stay off Social Media and stop reading the news every second. Be aware and updated on current situation, but stay away from live updates. It is important to stay informed, but toxic to have a constant stream of fear and scarcity.

5. Use this time wisely. Do that one thing you have always wanted to do! Start making more videos, create content you are passionate about or even develop a new skill. Draw, cook, paint, organize, clean..etc

Final thought, then I will be off my soap box. You are not your thoughts. This might sound outlandish, but maybe you should be unpacking what you are really afraid of. Perhaps you can uncover something that you could not have experienced before. When external chaos ensues work on your internal health. Keep Calm and Carry On. You are the boss of your thoughts.

Get Your (Self) Tanning On!

LOVING TAN PRODUCTS ARE HERE!!

Loving Tan is a break- through in the self-tanner industry! It’s safe, easy to use and is the most natural looking tan(No Oopma Loompa Here!). Professional formula, so high quality spray tan results can be achieved. The color guide technology ensures an easy, streak free application every time. With different shades to suit all skin tones, there is a perfect product for every skin tone.

I’m going to be honest! The number one question I get as an Esthetician is directed towards “Anti-aging, how to prevent or treat Fine Lines/Wrinkles and how to get rid of Pigmentation— Are you ready for the truth??? PROTECT YOUR SKIN FROM THE SUN!!! Wear SPF 15-30 daily! and reapply if you are planning to be outside for long periods of time. Don’t be reckless with your skin. Skin Cancer trumps all cancers. I preach to all my clients (and anyone that will listen) Sun-Damage is REAL! A tan on your skin is like a scar. Anti-aging and Sun Worshiping DOES NOT go hand-in-hand. Let that be known. As we get older, pigmentation surfaces from accumulative sun-damage. Anyways!! Complete detour. I believe in loving the sun in moderation and protecting your skin. Which is why I am all for Self-Tanners, especially a mousse formula.

All Loving Tan Mousses are:

3 in 1 containing:

1. Instant Bronzer which gives an instant color plus acts as a fool proof color guide to show where clear active ingredients have been spread;

2. Self Tanner lasting up to 10 days; and 3. Moisturiser to maintain the tan.

Professional formula so high quality spray tan results can be achieved

Quick Dry – dries in 60 seconds.

Natural Olive Color – contains DHA & Erythrulose (to avoid fake orange tones)

Pleasant Fragrance - refreshing and clean scent that consumers love.

Contains Organic DHA with NO Parabens & NO Alcohol.

2HR Express Range – Containing the same technology as a 2hr spray tan. It’s perfect for women in a hurry or those who don’t like to sleep in self tan!

REAL RESULTS! Immediately after.

Purchase In Studio!

2 HR EXPRESS- $39.95

Deluxe Self Tanning Applicator Mitt-$14.95

Target Beauty Faves!!

Hey hey!! Apparently it has been since February since my last blog post! (last time I did a Galentine’s Day Giveaway, that was so fun!) I’m doing a lot behind the scenes! Staying busy at the studio and also servicing onsite bridal parties! Anyway it has been way too long!

I’m back with a useful blog post! I will be sharing my Target Beauty Faves! (everything linked here!)I have repurchased these over and over again! I will be linking them! Click on the image for details of each product and why I love them! Who doesn’t need a good trip to Target! It’s like therapy!

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Pixi Retinol Toner

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Milani Blush

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Real Techniques

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Real Techinques

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NYX Soft Matte

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Rimmel Lip Liner

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Chapstick Tinted Moisturizer

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Dr. Teals

Watch out for my next blog post!! I will be sharing some new products that I have been trying and loving! Stay tuned!

Galentine's Day Giveaway!

What is Galentine’s Day you might ask? Well unlike actual Valentine’s Day on Feb 14, Galentine’s Day was created by a fictional character: Leslie Knope of Parks and Recreation. In 2010, the second season of Parks and Rec included an episode called "Galentine's Day," in which Leslie gathers a group of her closest gal pals for a brunch of waffles and love. "Every February 13, my ladyfriends and I leave our husbands and our boyfriends at home, and we just come and kick it, breakfast-style," Leslie says in the episode. "Ladies celebrating ladies." And thus, Galentine's Day was unofficially added to everyone's calendar.

Since I believe all ladies are worth celebrating I wanted to include some hand-picked and custom items (it is a small token of my appreciation) Just a reminder that you are awesome whether you are single, taken or just FABULOUS! You should always be extra with yourself! Self love is uber important! I’ve put some thought into this giveaway and I feel like it is a special one!

Without further ado here are the things included in this Galentine’s Day Giveaway!

1. Dermalplane

2. “queen of everything” Mug

3. box of milk chocolate hearts

4. you are a badass book by jen sincero (one of my faves!)

5. '“xoxo” ring dish

6. patchology eye and lip hydrating gel patches

7. $10.00 starbucks giftcard

8. silicone cleansing pad

9. custom embroidered (one of a kind) “grlpwer” makeup bag! other side says “Self love”

   (PS This is a Columbus,OH only giveaway not unless you want to fly into town for your complimentary service LOL)

Here are the details to enter this giveaway!

1. Must follow my Instagram

2. Like the Post

3. Comment below and tell me what content you would like to see more of in 2019. I will choose my favortite one! Winner will be announced on Feb 13! On Galentine’s Day! I will message you to arrange giveaway.

4. Tag a Gal Pal for a EXTRA entry.

   THAT’S IT!!

5 Daily Mantras To Be More GIRL BOSS in 2019

Photo taken by Caroline from www.asteriaphoto.com

Well for starters “Drink Coffee” LOL just kidding (not really) If you are not a coffee drinker, no worries! I came up with five daily mantras to help you be more badassy (that’s a word now) in 2019!

1. Stop doubting yourself!! You have all the resources you need. Bloom where you’re planted

2. Comparison is the thief of joy, stop comparing. Get rid of envy and jealousy. Turn that into inspiration!

3. Don’t be so hard on yourself. We are human and we make mistakes. No one is perfect

4. You can do it!! If you can make a thought you can turn it into action. You are your thoughts. Make sure they are good ones! You are BRIMMING with confidence.

5. Write down your goals and plans! Create a roadmap of success and run with it! and most importantly NEVER GIVE UP!! Even when you can’t see the light at the end of the tunnel keep pushing!

Wishing all my GIRL BOSS A BADASS 2019!!

Leave a comment and let me know what you think of these daily mantras.

P.S. Be on the look out for my Galentine’s Day GIVEAWAY! Starting Feb 1st! Winner of the giveaway will be announced on Feb 13. I took some time thinking about the what to include in this giveaway. More that just giving away a service, I wanted to celebrate ladies! I’m not going to spill the beans so keep your eyes peel on rules and how to enter! You won’t want to miss it! <3

www.asteriaphoto.com Photo by Caroline

Why I gave up my "Holy Grail Lash Routine"

I haven’t wore any mascara or used my beloved “Shu Uemura” lash curler since June!! The reason? I have been obsessed with my LASH EXTENSIONS!! Sadly, while I offer lash extensions to my clients I can’t apply them on myself (can you imagine LOL) I currently get my lashes done with my friend Terri from iCilium! Check out her insta!! (iCilium). Terri is amazing!! She is a talented Certified Advanced Xtreme Lash Stylist with about 8-10 years of experience in the lash industry! I trust her immensely as she always exceeds my satisfaction.

I can’t say enough about how much I am in LOVE with my lash extensions!! I been get ready lighting fast these days (and my husband is not complaining!!) Literally, it is a immediate confidence boost! Also not having to deal with coating on mascara, applying false lashes and the act of removing mascara the end of the night, is just amazing!! It has actually simplified my daily makeup routine and life!

1. I don’t have to curl my lashes (lash extensions come in different weight and curvatures)

2. I don’t coat on any mascara (Really no need to as the extensions are black)

3. I don’t have to apply eyeliner (The extensions darken your lash line making eyeliner a option)

4. I get to sleep in a little (LOL very important)

I get a lot of inquiries and interest about lash extensions! So, I’m here to answer some FAQ.

Q:Does it damage your natural lashes?

A: yes and no. There are many levels of expertise, depending on who you see. Do your research! An experience lash stylist, should look at your natural lashes and determine the appropriate frame,weight,length,and curvature to compliment and not overwhelm. Often times lash damage is due to, too much adhesive, attached to too many natural lashes (wrong isolation, causes dreading and discomfort) Extension should be apply to ONE natural lash hair! Lastly, inappropriate weight of extension applied to natural lashes (you wouldn’t put a long, extra thick lash on someone that naturally has thin lashes, that is a sure way to get damaged lashes!)

Q: Is it high maintenance?

A: I see Terri every two weeks and I recommend my clients to come on a two week bases sometimes close to three weeks, really depending on your retention and aftercare. Because you lose about 1-4 natural lashes a day and each hair is on a different growth cycle (Anagen,Catagen,Telogen,Exogen) you need to come in for relashes. Otherwise you are going to feel bald and sparse. :(

Q: Can i still have a active lifestyle?

A: YES! You can Shower, Sweat and Swim in them! BUT after the “curing” phase. For best results for retention I recommend 24 hours before showering, tanning(spray or bed), and any steam. I always try to shower and wear no makeup when I get my relashes! The cleaner they are the more lashes your stylist can get on. (Less time spent on making sure they are clean before application)

Q:Can i rub my eyes?

A: No, Any additional friction to the extension might cause premature shedding and fallout. Personally, I remove my face makeup first and then use “targeted cleaning tools” to get in the small spaces in between your lash line! Very important to do this as you don’t want build up and debris around you lash line.

Q: Can i use the same products that i am using?

A: You want to use lash extension safe products! Make sure you don’t use anything with oils in it as it can break down the bond of the extension. No waterproof eye makeup and no lint or cotton.

If I missed anything, please comment below and I will answer your lash questions! One more thing! I use and wear Xtreme Lashes! Terri puts X50’s and X90’s Hybrid (classic and volume) 0.15 X 7mm-11mm.

New Skin Service Alert!!

Hey guys! I’m back and here to talk about a new facial that I am adding to my skin services! It’s called the“Renewing Facial” Have no fear! I already been testing these products and protocols out on myself from HydroPeptide. After the first treatment I already notice improvements in

1. Glow

2. Hydration

3. Plumpness

It’s no secret that I am a skincare junkie and a firm believer in skin care routine and regular treatments. I am always on the hunt for new treatments and ingredients that improve the skin with little irritation or downtime. This facial is perfect for any one wanted to combat signs of aging such as fine lines and wrinkles, Dry/dehydrated, dull/tired skin.

HydroPeptide offers clinical results with luxury experiences, making routine easy as they strongly believe in the sensorial experience, which greatly improves effectiveness. Developed by geneticist, these innovative formulas and regimens make a real impact in cellular health and help skin look and act younger from the inside out.

After one treatment of the “Renewing Facial” you will notice, expression lines appear relaxed, skin is glowing, texture is smoother and skin is plumped! and Who doesn’t want that?! (ps my makeup went on like buttahhh)

Taking care of your skin is self-love and self care,I am personally of strong believer of that! When you look great you feel great! Make an appointment and treat yourself! Book a “Renewing Facial” below! If you have any questions comment below!

See you soon! <3

Schedule Appointment